Hi’Shine is a Polish based network of laundromats in Warsaw. These are the easy acces, interactive  devices for giving and collecting laundry at any time of the day. They currently cooperate with business customers.

Creating a strategy for Hi’Shine communication was a task that needed a holistic approach. We decided to engage an entrepreneurs from the whole Poland. We wanted to create a teaser that will keep them interested.

We created a dedicated pictograms, resembling the one you can wind on clothing labels. Little cards were sent to Polish bloggers and journalists containing these small images in the topic of every entrepreneurs field. Outcome was amazing!

We received lots of thank you notes and social media photos with a lot of appreciation for our creative public relations strategy. After our communications project Hi’Shine received lots of positive reviews not only from journalists also from regular customers.

Creating a dialog with blog world of Poland was a way to start a dialog that continues up to today. Laundry making was never easer!

We have provided the following services for Hi`Shine:

  • managing channels in the brand’s social media
 
  • implementing advertising campaigns promoting laundromat’s service
 
  • supporting in communication between users and the Customer
We have provided the following services for Hi`Shine: managing channels in the brand’s social media implementing advertising campaigns promoting laundromat’s service supporting in communication between users and the Customer. Hi'Shine is a Polish based network of laundromats in Warsaw. These are the easy acces, interactive  devices for giving and collecting laundry at any time of the day. They currently cooperate with business customers. Creating a strategy for Hi'Shine communication was a task that needed a holistic approach. We decided to engage an entrepreneurs from the whole Poland. We wanted to create a teaser that will keep them interested.